Vendor-Independent White-Label Personal Safety Platform for TWIG, Emerit & Multi-Device Management
Cuebly is the white-label personal safety platform that empowers system integrators to manage TWIG, Emerit, Teltonika, and other safety devices from a single, unified interface. Unlike vendor-locked solutions such as TWIG Point or Emerit Console, Cuebly gives you the freedom to deploy multi-vendor environments while maintaining complete control over your brand and customer relationships.
Designed specifically for system integrators and security companies serving lone worker protection, man-down alarm systems, and employee safety needs across Europe. Deploy branded customer portals, manage thousands of devices over-the-air, and scale without vendor constraints.
Why Vendor-Independent Matters for System Integrators
Most personal safety platforms lock you into a single hardware vendor. TWIG Point works exclusively with TWIG devices. Emerit Console only supports Emerit products. This vendor lock-in limits your flexibility, increases costs, and puts your customer relationships at risk.
Cuebly breaks this pattern. As a truly vendor-independent platform, we support multiple device manufacturers simultaneously. Deploy TWIG devices for some customers, Emerit e-WG200 watches for others, and Teltonika gateway units for specific use cases. All managed from the same unified white-label personal safety platform.
The Multi-Vendor Advantage
Freedom of Choice: Select the best device for each customer’s specific needs, budget, and environment. Not every situation requires premium hardware. Mix and match to optimise cost-effectiveness.
Negotiation Power: When you’re not locked to a single vendor, you maintain leverage in hardware negotiations. Switch suppliers if pricing, quality, or service deteriorates.
Risk Mitigation: Hardware supply chains face disruptions. Component shortages, manufacturing delays, or vendor business changes can halt deployments. Multi-vendor support ensures continuity.
Customer Retention: Your customers work with you, not with the device manufacturer. When the platform is vendor-agnostic, you control the relationship. No risk of hardware vendors bypassing you to sell directly to your end customers.
Future-Proofing: New safety devices enter the market constantly. With Cuebly’s open architecture, adding support for new manufacturers doesn’t require migrating to a different platform. Your investment is protected.
System integrators choose Cuebly because we empower your business model. We are the infrastructure that lets you focus on customer relationships, vertical expertise, and service excellence. Not on managing platform limitations or vendor politics.
Risk Mitigation
Never depend on a single hardware vendor’s availability or business decisions.
Customer Retention
Your brand, your customer relationships. Hardware vendors and Cuebly stay invisible.
Future-Proof
Add new device manufacturers without platform migration.
From fragmented tools to one scalable white-label personal safety platform
The challenges
Fragmented devices and platforms
Various separate tools used for handling devices, SIM cards, and applications can significantly hinder an organisation’s ability to scale operations efficiently. This disjointed approach also poses challenges in effectively responding to and satisfying evolving customer demands.
Vendor lock-in limits hardware compatibility
Most vendor platforms are designed to support just a single brand of hardware. Which leads to an inability to integrate and utilise diverse dedicated safety devices and applications across different brands.
High cost of custom development
Developing and sustaining your own platform can be costly and time-consuming. Diverting attention and resources away from your primary business objectives.
Limitations of generic personal safety platforms
Generic tracking platforms don’t fit the requirements of personal safety and lack integrations with alarm receiving centers.
How Cuebly solves this
Bespoke solution per customer
With Cuebly, you have the ability to set up a customised and adaptable environment specifically for each customer. As a result, every single device, SIM card, and service is efficiently managed from one centralised location. Specifically designed and adjusted to meet the unique requirements and preferences of each client.
Vendor independent device integration platform
Cuebly provides vendor independence by allowing you to seamlessly integrate and manage a variety of device brands. All within one comprehensive platform. Not limited to just a single brand, the platform supports devices from leading manufacturers like Emerit, Twig, Teltonika and many others Ensuring complete flexibility and adaptability to your specific needs.
White-label safety platform with your brand
Cuebly is designed for immediate deployment, offering a comprehensive white-label solution specifically built to ensure personal safety. This platform allows you to have your own customised system, eliminating the expenses and intricacies typically associated with platform development.
Designed and built for safety
Cuebly is specifically designed with safety in mind, featuring continuous 24/7 integrations with alarm receiving centers. This ensures that your business can offer top-tier, professional-grade personal safety services. All branded under your own name.
Languages
Our platform supports multiple languages to fit customer needs across Europe.
Countries
Cuebly is represented across a large part of Europe, helping integrators deliver safety at scale.
System Integrators
Many companies rely on Cuebly to power their personal safety services.
Want to become a system integrator? Get in touch!
Complete White-Label Personal Safety Platform
Cuebly provides everything system integrators need to deploy, manage, and scale personal safety solutions for their customers. From device provisioning to alarm response center integration. Every capability is designed for multi-tenant, white-label operation.
Built for System Integrators, Not End Users
Cuebly operates on a indirect sales model. We serve system integrators, security companies, and technology distributors; not the end customers using safety devices. This distinction shapes everything about our platform.
Your Brand, Your Customers
White-label capabilities aren’t an afterthought. From mobile apps to customer portals to email notifications, every customer touch-point displays your brand. Cuebly’s name never appears to end users. We provide the infrastructure; you own the customer relationship.
Deploy branded iOS and Android apps under your Apple Developer and Google Play accounts. Customise app names, colour schemes, and splash screens. Configure custom domains for customer web portals: ‘portal.yourbrand.com’ instead of generic subdomains.
Multi-Tenant Architecture at Scale
System integrators serve diverse customers: a property management company monitoring cleaners, a healthcare provider tracking home care nurses, a logistics firm protecting delivery drivers. Each requires isolated environments with distinct alarm protocols, user management, and device configurations.
Cuebly’s multi-tenant architecture supports unlimited customer environments. Create new customer portals in minutes using templates based on successful deployments. Replicate device configurations, user roles, and alarm protocols across similar customers without manual setup.
Resource allocation scales automatically. Whether you manage 50 devices for 5 customers or 5,000 devices across 200 customers, platform performance remains consistent. No per-customer fees or artificial limits. Pricing is based on device count, not customer count.
Partner Support Model
Many system integrators prefer to manage customer support themselves, maintaining the direct relationship and demonstrating expertise. Cuebly supports this model with comprehensive documentation, training resources, and dedicated partner support channels.
When you need assistance with technical integration, deployment planning, or platform capabilities, our partner support team is available. We help you deliver value to your customers without stepping into the customer relationship.
Project-specific questions? Complex integrations? Custom requirements? Our team provides the technical guidance you need to win projects and deliver successfully. We’re partners in your success, not competitors for your customers.
Interested in becoming a Cuebly partner? Request a demo to see how we empower system integrators across Europe.
How Cuebly Works:
From Setup to Scale
Step 1
Platform Configuration
Set up your integrator account and define your first customer environment. Configure your branding: logo, colours, domain, and app name. Import device inventory and assign devices to the customer. Set up user roles and permissions.
Timeline: Most customer environments are configured in under an hour. Template systems let you replicate successful configurations for similar customers in minutes.
Step 2
Device Provisioning
Devices auto-register to the correct customer environment based on pre-configured rules. Over-the-air provisioning eliminates manual configuration. Power on a TWIG NEO or Emerit e-WG200, and it automatically connects, downloads its configuration, and becomes operational.
For BLE beacon-based indoor positioning, upload facility floor plans and place virtual beacons on the map. Devices detect beacon signals and report their zone-based locations.
Step 3
User Onboarding
End users receive branded mobile app download links and login credentials. Apps are available via your Apple App Store and Google Play accounts under your brand name. Users log in, see your branding, and start using safety features immediately.
Web portal access is available for supervisors and administrators who need dashboard views, alarm management, and reporting capabilities.
Step 4
Monitor & Manage
Once deployed, the platform handles ongoing device monitoring, alarm routing, and data management. View real-time device status, battery levels, and connectivity health. Receive alerts for devices requiring attention. Monitor alarm activity and response times.
Scale by adding more customers (replicate environment templates), more devices (auto-provisioning handles onboarding), or new capabilities (enable additional platform features as needed).
Cuebly vs Single-Vendor Platforms
Unlike vendor-locked platforms, Cuebly supports multiple device manufacturers. Giving system integrators flexibility and control.
| Feature | Cuebly | TWIG Point | Emerit Services/ Emerit console |
|---|---|---|---|
| Device Support | TWIG, Emerit, Teltonika, Eview, Queclink; multi-vendor | TWIG devices only | Emerit devices only, limited to configuration only |
| Target User | System integrators | Direct to customers (B2B) or via partners | Direct to enterprise (B2B) or via partners |
| White-Label | Full: Apps, portals, domains, branding | Not available | Not available |
| Customer Environments | Unlimited isolated tenants | Single or limited | Limited customer separation |
| SIM Management | Fully integrated | Not available | Not available |
| Alarm Environment | Real-time alarm overviews | Not available | Not available |
| Reporting service | Various reports of location history, alarm, battery, connectivity, etc. | Not available | Not available |
| Location service | Real-time locating, including geofencing, indoor and outdoor | Limited with extra costs | Not available |
| Vendor Independence | Hardware-agnostic | Locked to TWIG hardware | Locked to Emerit hardware |
| Pricing Model | Per-device, no limits | Per device, site, beacon | Free |
| Ideal For | Integrators serving multiple customers with diverse hardware needs | TWIG hardware resellers, enterprise direct buyers | Emerit hardware partners, limited to configuring devices only |
TWIG Point and Emerit Console are excellent platforms if you exclusively deploy TWIG or Emerit hardware and don’t need extensive white-labeling or locating and tracking features. For system integrators serving diverse customers with varying hardware requirements, Cuebly’s vendor-independent approach provides superior flexibility and business control.
Frequently asked questions

At Almas Industries, we chose Cuebly for its intuitive platform and reliable support. It enhances our efficiency and, most importantly, helps us keep our clients’ lone workers safe. The platform’s features give real peace of mind, making Cuebly a trusted partner in protecting our customers every day.
Nick Burke
Managing Director UK & Ireland – Almas Industries
Ready to Deploy Vendor-Independent Safety Solutions?
Join system integrators across Europe who trust Cuebly to power their personal safety offerings. Whether you’re deploying 50 devices or 5,000, our platform scales with your business while keeping you in control of customer relationships.
Book a demo to see how Cuebly supports TWIG, Emerit, and multi-vendor deployments. Our team will show you the platform, answer your technical questions, and discuss pricing based on your deployment plans.