About Cuebly

A personal safety platform, built for partners

Cuebly is a white-label platform for personal safety. System integrators, security companies and alarm receiving centres use it to offer safety services to their clients under their own brand.

One Cuebly platform behind the brands of many partners
  • Eindhoven
  • EU hosted
  • White-label
  • Since 2021
  • 15+ countries

2021

Founded in Eindhoven

15+

European countries

99.99%

Uptime or better, public on status.cuebly.com

At a glance

What is Cuebly?

The short version, for anyone who wants the facts first.

Cuebly is a white-label SaaS platform for personal safety, built in the Netherlands and hosted in the EU. It brings safety devices, SIM cards, the safety app and alarm centre connections together in one place, so partners can run personal safety as a service for their own clients.

Founded
2021
Headquarters
Eindhoven, the Netherlands
Hosting
European Union
Active in
15+ European countries
Partners
System integrators, security companies and alarm receiving centres
Devices
TWIG, Emerit, Eview, Teltonika, Queclink, any SCAIP device and the Cuebly app
Model
White-label SaaS, always sold through partners, never directly to end customers
Uptime
More than 99.99%, see status.cuebly.com
A growing network of partners on the Cuebly platform

Our story

From loose tools to one platform

Cuebly started with a problem integrators kept running into.

Connecting devices, SIM cards and alarm centres meant juggling separate tools that were slow and hard to scale. Cuebly was founded in 2021 to bring that work together.

What started as a focused solution grew into a complete platform. Today partners across Europe use it to protect lone workers, care staff, security teams and employees in high-risk jobs, and we keep adding features and integrations with them.

Values

How we work

Four values guide how we build the platform and how we work with partners.

Reliability

Safety depends on trust. Alarms have to arrive, so the platform is built to keep running, and its status is public.

Scalability

From a pilot with ten devices to a nationwide rollout, partners grow on the same platform.

Flexibility

Every client is different. Partners shape environments, features and integrations to fit, always under their own brand.

Partnership

We do well when our partners do well, so we build, listen and improve together with them.

Team

The people behind Cuebly

A small team with experience in SaaS, IoT, telecom and safety operations.

Jarno, Founder and CEO at Cuebly

Jarno

Founder and CEO

Started Cuebly in 2021 to give integrators one platform instead of a pile of loose tools. Works on the product and with partners on what comes next.

Gino, Lead Developer at Cuebly

Gino

Lead Developer

Leads the development team, with a strong background in system architecture and cloud infrastructure.

Ihor, Back-end Developer at Cuebly

Ihor

Back-end Developer

Works on the core of the platform: the services and event handling that make alarms run smoothly.

Vincent, Back-end Developer at Cuebly

Vincent

Back-end Developer

Builds the APIs and integrations that connect devices, SIM cards and alarm centres.

Agon, Mobile and Front-end Developer at Cuebly

Agon

Mobile and Front-end Developer

Brings safety features to life in the app and the portal, with an eye for speed and accessibility.

Ven, Mobile Developer at Cuebly

Ven

Mobile Developer

Builds the Cuebly app for iOS and Android, with care for detail and reliability.

More

Get to know us

Careers

We are growing and looking for people in SaaS, mobile development and IoT.

Personal safety platform

What partners run on Cuebly every day.

Hardware and integrations

Devices, gateways and alarm centres we connect to.

Questions

Frequently asked questions

What is Cuebly?

Cuebly is a white-label personal safety platform. System integrators, security companies and alarm receiving centres use it to offer personal alarms, the safety app and alarm handling under their own brand.

Where is Cuebly based?

In Eindhoven, the Netherlands. The platform is hosted in the European Union.

Does Cuebly sell to end customers?

No. Cuebly always works through partners such as system integrators and security companies. They offer the service to their own clients and set their own prices.

Which countries does Cuebly work in?

Partners use Cuebly in more than 15 European countries, and alarms can go to more than 30 alarm receiving centres across Europe.

How reliable is the platform?

Uptime is more than 99.99%. The current status and history are public at status.cuebly.com.

Contact

Want to know more about Cuebly?

Talk to us about your plans, or see the platform in a demo.